FIT myclothing is an exciting new venture aimed at alleviating some challenges faced by ladies who take part in outdoor sports. Caroline is a marathon and ultramarathon runner and there’s one problem in particular that she’s keen to solve.
Making Sport Fit Clothing Limited have received extensive support from various local business support programmes including Business Gateway, Elevator UK and other national organisations such as Scottish Enterprise, Interface, Scottish Funding Council and Heriot-Watt University. Special mention must go to GrowBiz who have provided significant support recently and they truly do make a difference to small businesses like ours.
In our opinion, the concept of our product idea has the potential to disrupt the market and be a real game changer – research is also telling us it is so meaningfully unique that women would love to see it on the market and try it out.
We are extremely grateful to all the women who have completed any of our surveys or prototype trials to help us better understand our market. We are putting this data to great use – thankyou!
We were also successful in getting to the semi-final stage of the Scottish Edge 19 business competition in April 2022 so we are gaining traction quickly!
If you are interested in working with us to bring this idea to life then we would love you to get in touch!